Five Of The Most Popular Gift Card Types Available In Sweden

Picture this – it’s your best friend’s birthday, they’re far away in Sweden, and you have no idea what to get them. They love fashion, but you’re not sure about their size. And even if you could get them a gift, having it delivered to them is another challenge. Sounds familiar? The good news is you’re not alone. 

I was in the same shoes about a year ago, but luckily, I figured it out. Instead of stressing over the perfect gift, why not just buy them a gift card? A gift so simple, flexible, and something they’ll actually use.

Gift cards are one of the best gifts to buy in Sweden because they offer freedom of choice. Whether it’s for shopping or entertainment, a gift card ensures the recipient gets something they truly want. But with so many options, which ones are the most popular? I’ll break it down in this guide.

Types of Gift Cards in Sweden

When buying a gift card in Sweden, you have several categories to choose from, depending on what you enjoy. Some gift cards are available in both digital and physical formats, so you can choose what works best for the occasion. The categories include:

1. Retail gift cards
2. Entertainment gift cards
3. Digital service gift cards
4. Restaurant/dining gift cards
5. Travel gift cards

Let’s now examine each category.

1. Retail Gift Cards

Retail gift cards are ideal for those who love shopping. They are available from major Swedish retailers, both online and in physical stores. Some popular retail Gift cards include:

• H&M Gift Card 
• IKEA Gift Card
• Åhléns Gift Card

2. Entertainment Gift Cards

For those who enjoy movies, music, and gaming, entertainment gift cards are a fantastic option. Most entertainment gift cards are available in digital formats, making them an easy last-minute gift. Physical versions are also available at select retailers.

Examples include: 

• SF Anytime Gift Card 
• PlayStation Store Gift Card 
• Spotify Premium Gift Card.

3. Digital Service Gift Cards

Sweden has a highly digitalized society, and digital service gift cards are among the most convenient options. While these cards are mostly available in digital format, you can still find physical versions in large electronics and convenience stores.

Popular digital gift cards in Sweden:

• Netflix Gift Card
• Google Play Gift Card
• Apple Gift Card 

4. Restaurant and Coffee Shop Gift Cards

If you know someone who enjoys dining out or grabbing coffee on the go, restaurant gift cards are a fantastic pick.

• McDonald’s Gift Card 
• Espresso House Gift Card 
• Sodexo Lunchkort 

While McDonald’s and Espresso House offer both digital and physical cards, Sodexo Lunchkort is usually a physical card linked to an employer’s program.

5. Travel & Experience Gift Cards

For those who love to explore, travel and experience gift cards offer unforgettable memories. Popular experience gift cards in Sweden include:

• SJ Gift Card 
• Live It Gift Card
• Ving Gift Card 

Top 5 Gift Cards In Sweden

Here are five of the most popular gift cards available:

1. Amazon Gift Card
2. iTunes Gift Card
3. Ahlens Gift Card
4. Bokus Play Gift Card
5. Zalando Gift Card

1. Amazon Gift Card

Amazon gift cards are perfect for people in Sweden who love variety. Whether you want books, electronics, fashion, or even groceries, you can find it on Amazon’s Swedish website, and pay for it with this card. 

Wondering why you should choose an Amazon gift card? 

• Available for millions of products across different categories
• Can be used for both personal shopping and household needs
• Perfect for last-minute gifting

Amazon gift cards are available in both digital and physical options. Digital cards are delivered instantly via email, while physical cards can be purchased in select stores or ordered online,

While Swedish Amazon gift cards can not be redeemed outside the country, the gift card has a very good resale value. When you sell an Amazon gift card for cash, you can expect about 92% of the actual value of the gift card. What’s more? These gift cards have no fees and no expiration date, meaning you can use them at your convenience.

2. Apple Gift Card

Formerly known as the iTunes gift card, the Apple gift card can be used to purchase your favorite Apple services. Ranging from apps and music to movies and iCloud storage. If you know someone who owns an iPhone, iPad, or Mac, this card will make a fantastic gift.

Apple gift cards in Sweden are very multi-purpose, as you can also redeem them for products like AirPods, iPads, or MacBooks. These cards are available online and in Apple Stores and major retailers around the country. 

Like you might have guessed, Apple Gift Cards do not expire. You can exchange them for cash on exchange platforms in Nigeria, like Nosh.

3. Åhléns Gift Card

Åhléns is one of Sweden’s largest department stores, offering a mix of fashion, beauty, home decor, and accessories. If your recipient enjoys shopping for home goods or trendy clothing, this gift card is a great option. You can rest assured they’ll always see something to purchase with it. 

Åhléns gift cards are valid for two years from the purchase date. Within this time, you have to redeem the balance, if not, it expires.  It is available for online purchases through the Åhléns website and can be bought and used in Åhléns department stores across Sweden. 

4. Bokus Play Gift Card

If your Swedish friend is a bookworm, a Bokus Play gift card is an excellent choice. This card gives access to thousands of Swedish and international literature, across different genres. The cards can be redeemed for books, audiobooks, and e-books.  

The Bokus Play gift card is available for online use via the Bokus website or Bokus Play app. They are valid for one year from the purchase date.

5. Zalando Gift Card

Zalando is a go-to online store for fashion lovers. Whether your recipient wants clothing, shoes, or accessories, they’ll have plenty of choices with a Zalando gift card. Why choose a Zalando gift card?

They are: 

• Perfect for anyone who loves shopping for trendy outfits
• Available in different denominations for flexibility
• Can be used on Zalando’s massive online fashion catalog

It is available in both digital and physical versions, which are sold in select retail stores across the country. And the great thing about them is that Zalando gift cards do not expire. This gives your recipient time to shop as much as they want. 

Where to Buy Gift Cards in Sweden

Gift cards are quite popular in Sweden, and you can find them in various places, both online and in physical stores. Here are some of the best places to buy them:

1. Online Retailers 

Many people prefer to buy digital gift cards online because they are instant and convenient. Here are some top websites where you can buy Swedish gift cards:

• Amazon.se: Sells Amazon gift cards and other popular brands
• Apple.com: For Apple gift cards
• Zalando.se: Buy Zalando gift cards
• Åhléns.se: Purchase Åhléns gift cards 
• Bokus.com: Get a Bokus Play gift card 

Most of these websites offer both digital and physical versions, so you can choose the one that suits your needs.

2. Supermarkets & Convenience Stores 

Many Swedish supermarkets and convenience stores have gift card kiosks where you can find physical gift card options immediately. Some of the best places to check include:

• ICA
• Coop
• Pressbyrån
• 7-Eleven

3. Electronics & Department Stores 

If you’re looking for tech-related gift cards or department store gift cards, these retailers are a great option:

• Elgiganten
• MediaMarkt
• Åhléns

Frequently Asked Questions About Gift Cards in Sweden

1. Can I use these gift cards outside of Sweden?

It depends on the specific gift card. Some, like Amazon.se gift cards, can only be used on Sweden’s Amazon website, while others, like Zalando, may work in multiple European countries. Apple (formerly iTunes) gift cards are region-locked, meaning a Swedish Apple gift card can only be used with a Swedish Apple account. 

Additionally, Åhléns and Bokus Play gift cards are designed for use within Sweden and cannot typically be redeemed elsewhere.

2. What happens if my gift card expires?

If a gift card expires, you may lose the remaining balance unless the retailer offers a grace period. If your gift card has expired, it’s worth contacting customer service to see if they offer a renewal or extension.

3. Are there any fees associated with these gift cards?

Most Swedish gift cards do not come with extra fees. What you pay is exactly what the recipient can use. However, some prepaid Visa or Mastercard gift cards may have activation or maintenance fees.

 4. Can I return a gift card after purchasing it?

In most cases, gift cards are non-refundable, especially if they have been used or partially redeemed.

Final Thoughts on Gift Cards in Sweden 

At the end of the day, gift cards take the stress out of gift-giving. No more second-guessing sizes, styles, or personal preferences. Just pure flexibility and choice. Whether your friend is a bookworm, a fashion lover, or just someone who loves to shop, there’s a gift card out there that fits them perfectly.

If you’re in a rush, digital gift cards are a lifesaver -instant and ready to use. But if you want something more personal, a physical gift card can be wrapped up nicely to make it feel extra special. Either way, you’re giving the gift of choice, and that’s always a win.

So, next time you’re stuck wondering what to buy for your friend in Sweden, grab a gift card and let them decide!